Jockbriefs Lead Innovations in the Men Underwear Market |
Posted: September 18, 2017 |
Jockbriefs have been hailed as the newest innovation in men’s underwear. Merging the benefits of a jockstrap with those of a brief underwear, the jockbrief typically has a wide brief-style front that wraps around the back and divides to become straps that cup the buttocks. The jockbrief provides its wearer with the same lift and comfort as a brief while maintaining the welcome support and protection of a jockstrap.
Jockbrief Aficionados
From everyday to fetish wear, the jockbrief has amassed quite a following. Many jockbriefs are form-fitting and low-profile, which means they can easily and comfortably be worn underneath street clothes such as jeans and pants. From the man-about-town to the man behind closed doors, jockbrief aficionados are a diverse group who can shop a wide range of brands and designs for their ideal undergarment.
Design Innovations
While form and function have always been critical to the jockstrap and jockbrief, design has become king in today’s jockbrief market. Generally, the undergarments tend to be form-fitting and low-rise, featuring a clean design. Innovations in comfort and support continue to abound. For example, many manufacturers offer lined pouches for premium comfort and support, while some offer a faux leather fabric that provides multidirectional stretch with a super-soft finish.
Generally, jockbriefs are made of fabrics constructed of either polyester, cotton or nylon with some percentage of elastic textile fibers mixed in. Mesh fabric has become increasingly popular due to its lightweight and porous nature. Mesh pouches are common, providing the wearer with fit, structure and breathability. Elastic waistbands and straps continue to be the norm for the jockbrief, ensuring a form-fitting experience so that the wearer’s genitalia are kept in place.
Aesthetic innovations are constantly appearing on the market. From vertical stripes that accentuate the pouch and side panels to brand logos and slogans on the waistband, every underwear designer sports a unique look and feel. As a result, many designers have established faithful followings for their jockbrief collections.
Practical and whimsical innovations are also a part of the new breed of jockbriefs. Zippers in the front pouch are an example of a feature that provides the wearer with easy access and communicates an edgy aura. Similarly, open-back designs lift the buttocks, provide ventilation and communicate cheekiness—literally! Today’s jockbrief market is healthier than ever. With designers producing jockbriefs that combine the best features of traditional, swimmer and bike jockstraps with those of briefs, there seems to be no end to the choices awaiting jockbrief aficionados.
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